With a history dating back to its original construction in 1889, St. Mark’s Episcopal Cathedral is an iconic pillar of Seattle history. The institution draws local and tourist crowds both for its architecture and deeply ingrained sense of community. After raising funds for a much needed renovation of its facilities, St. Mark’s approached CRP with an opportunity to rebrand its identity and messaging to attract a broader, younger demographic without alienating its existing congregation. CRP met this challenge by crafting a brand refresh and website redesign that provided cohesive alignment within the diverse portfolio of St. Mark’s ministries and a clear, consolidated congregational message.



Brand Positioning
Brand Architecture
Logo & Brand
Identity System
Brand Guidelines
Website Design/UX
Branding Collateral