Formerly known as Physician Information Systems, the owners of newly named Ember retained CRP to realign their brand and consumer image. As a superior provider of computing and technology support for business applications, they found that their overly specific name was impinging diverse business growth and an understanding of their full breadth of services. CRP’s branding division worked alongside key stakeholders to provide a new corporate name and identity. Ember’s new brand elements symbolically capture the company’s ability to gather resources, develop technological strategy, and provide productive and cohesive solutions that ignite business results.
Website Design / UX
Content Generation and Management